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Best Business Messaging Solution by Juniper Research

Best Business Messaging Solution by Juniper Research

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HORISEN Business Messenger wins Future Digital Award

Juniper Research has announced that HORISEN Business Messenger platform has been named Gold Winner for Best Business Messaging Solution at the Future Digital Awards  – one of the telecom industry’s most respected and fully independent analyst-led awards.

The award was granted following an independent evaluation by Juniper Research’s judging panel, recognizing Business Messenger for its enterprise-grade architecture, automation capabilities, and ability to enable scalable, omnichannel business communication.

Future Digital Awards HORISEN

The recognition underscores HORISEN Business Messenger’s role in redefining enterprise and carrier-grade messaging through a modular, vendor-neutral, and automation-driven platform designed for global scale. The Future Digital Awards by Juniper Research recognize innovation that delivers measurable impact across the digital ecosystem, with winners selected through independent analysis and market assessment.

“HORISEN has been awarded Juniper Research’s Gold Award for Best Business Messaging Solution, owing to its Business Messenger platform’s substantial reach and omnichannel capabilities. All of our judges were particularly impressed by its use of AI for automation, which is enabling users to create personalised content for their own clients.” – said Sam Barker, VP of Telecoms Market Research at Juniper Research, and Head Judge.

This latest recognition marks the 10th industry award for HORISEN Business Messenger as an independent platform, building on a consistent record of nine awards received since 2017 for Best Global SMS Platform Provider – Retail Solution, Best Innovative CPaaS Provider, and Best Enterprise Messaging Platform.

“Being recognised by Juniper Research is a significant milestone for us,” said Fabrizio Salanitri, CEO of HORISEN. “Business Messenger was built to give enterprises, telecom operators, and service providers full control over omnichannel communication – combining automation, scalability, and intelligence in one platform. This award validates both our long-term vision and the real-world impact our customers achieve every day.”

HORISEN Business Messenger enables enterprises to engage customers across SMS, RCS, WhatsApp, Viber, Telegram, email, web push, and social messaging channels like Facebook Messenger and Instagram, all from a single interface, with built-in fallback logic to ensure reliable delivery. Its no-code App Flow Engine allows teams to design complex communication journeys without development effort, while AI-driven capabilities support intelligent, two-way interactions at scale.

As part of the modular HORISEN Messaging Ecosystem, Business Messenger integrates seamlessly with CRM, ERP, e-commerce, and billing systems, supporting telecom operators, enterprises, and technology partners in building future-ready messaging services.

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