by Una Zecic | Sep 2, 2026 | Articles
And What to Look for When Choosing One Customer communication has changed dramatically over the past decade. Not long ago, sending an SMS notification or promotional campaign was enough to keep customers informed and engaged. Today, people expect businesses to...
by Una Zecic | Sep 2, 2026 | CEO Blog
CEO perspective A few weeks ago, I wrote that after more than 25 years in telecommunications, the real value of industry events has very little to do with the exhibition itself. It has everything to do with the people. After spending the past few days at BATIC in...
by Una Zecic | Aug 20, 2026 | News
From Football to Real Life Childhood is shaped by countless small moments. A child introducing themselves to someone new. Trying again after failure. Learning to work as part of a team. Finding the confidence to speak up. These moments rarely make headlines, and they...
by Una Zecic | Aug 17, 2026 | Articles
The Future of Messaging Requires More from the Technology Behind It Despite the rapid growth of new communication channels, SMS remains one of the most reliable, universal, and business-critical technologies in the telecom industry. Every authentication code, banking...
by Una Zecic | Aug 14, 2026 | CEO Blog
The Diderot Effect There is something curious about improvement: it rarely changes only the thing we improve. Imagine bringing one beautiful new piece of furniture into your home. It fits perfectly. It is better made, more comfortable and perhaps more contemporary...