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The rise of messaging technology

The rise of messaging technology

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Jump on the HORISEN plane

“The rise of messaging technology” interview with HORISEN’s CEO, Fabrizio Salanitri has been published in the October-November issue of GCCM Magazine.

We are witnessing an extreme increase of messaging nowadays. In today’s mobile-first world, people expect immediate and concise ways of communication, they want to send rich media and be the center of communication. Messaging makes it all possible, so no surprise that it became an integral part of people’s daily lives worldwide. With this meteoric increase of messaging, messaging technology is advancing at a rapid pace. The 2000 was the decade of the internet, the 2010 was the decade of mobile apps, and now we are entering a new era. 2020 has definitely started as the decade of the rise of messaging technology and HORISEN is more than proud to be an integral part of this rise. For many companies in the telecommunications industry, this is the opportunity to rise to the challenge and utilize all their potential to make the most of it.

Read about the rise of messaging technology, why we consider ourselves an aircraft company, who we consider messaging technologists, and why you should jump into the HORISEN plane.

Latest entries in this category:

Apple Embraces RCS

Apple Embraces RCS

In a surprising move, last week, Apple announced its plans to integrate Rich Communication Services (RCS) into the iPhone, scheduled for release next year. This revelation marks a significant step forward in messaging communications for Apple users, aligning with the global standard set by the GSM Association.

Mastering Messaging

Mastering Messaging

The days of contacting a business by voice, letter or in person are gone; today messaging lies at the heart of business-to-consumer interaction. But with that comes challenges.

Making the Most of Business Messaging

Making the Most of Business Messaging

Today’s Business Messaging enables customers to initiate contact with brands while also allowing brands to proactively communicate with customers. Instead of one-sided messages like advertisements or mass email campaigns, these channels facilitate interactive, two-way conversations.

Interested in the latest posts?

The Power of APIfication

The Power of APIfication

The integration of systems and the fluid exchange of information stand as pillars of success in modern business. As a result, the evolution of SMS trading businesses has witnessed a pivotal shift towards APIfication.

The Role of Vendor-Neutral Platforms

The Role of Vendor-Neutral Platforms

As the messaging landscape undergoes transformation, the role of vendor-neutral platforms becomes dominant, offering telcos the tools they need to navigate challenges, stay competitive, and thrive in the ever-changing world of messaging connectivity.