What's on the HORISEN for messaging?

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“What’s on the HORISEN for messaging” interview with HORISEN’s CEO, Fabrizio Salanitri has been published in the latest issue of Telemedia Magazine. Business messaging has become an intense business. Following the pandemic, more consumers than ever are engaging with brands and merchants through digital channels – and that has meant business have had to transform how they interact. But who is making it happen and what trends are shaping the industry? Read how HORISEN “builds planes for the messaging industry so others can fly”, who messaging technologists are and find out what is the key to success for a messaging technology provider.

The rise of messaging technology

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“The rise of messaging technology” interview with HORISEN’s CEO, Fabrizio Salanitri has been published in the October-November issue of GCCM Magazine. We are witnessing an extreme increase of messaging nowadays. In today’s mobile-first world, people expect immediate and concise ways of communication, they want to send rich media and be the center of communication. Messaging makes it all possible so no surprise that it became an integral part of people’s daily lives worldwide. With this meteoric increase of messaging, messaging technology is advancing at a rapid pace.

Omnichannel - talk to clients through their preferred channel

As technology advances every day, customer expectations rise so businesses face new challenges in their marketing approach. Knowing the fact that exceptional customer experience is essential for the long-term success of a business, marketers underline the importance of consistent experience in every interaction with customers across multiple channels.

Resolving 'buy or build' dilemma in the messaging software industry

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Key advantages of buying messaging software Make the right decision – buy software and save your resources for day-to-day business With most businesses heavily relying on technology nowadays, “buy or build” has become one of the most popular discussion topics in the software industry. The question boosts debate among specialists in this field highlighting the advantages and disadvantages of both solutions.

Panel Discussions & Knowledge Session on “Latest Technological Innovation and Development in the Messaging landscape”

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Berlin – Carrier Community Europe 2022 GCCM: Panel Discussions & Knowledge Session on “Latest Technological Innovation and Development in the Messaging landscape” took place on 22 June 2022 within the 9th annual Europe 2022 GCCM. With Fabrizio Salanitri, the CEO of HORISEN as a moderator of the discussion and panelists, top experts in telecommunications field, the session covered key issues regarding the latest technological innovations and development in the messaging landscape.

HORISEN Messaging Technology Solutions win three awards for the sixth time at CC-Global Awards

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Berlin – Carrier Community Global Awards 2022: The sixth annual CC-Global Awards recognizing innovations and achievements in the telecommunications industry worldwide, took place on 23 June 2022 in Berlin where HORISEN was granted three awards for the sixth time in a row. HORISEN was among 43 winning companies attending this exclusive hybrid event and celebrating its achievements in the field of telecommunications.  As a product house of powerful messaging technology solutions with more than 20 years of hands-on experience in the industry, HORISEN was awarded as the Best SMS Platform Provider “Wholesale Solution”, Best Global SMS Platform Provider “Retail solution” and as the Best Innovative Application Provider.

Powerful SMS Platform - a prerequisite for a successful messaging business

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Have you ever wondered where an SMS comes from? What is its route from the sender to the receiver? Unquestionably, most people think that it is a direct path, from the sender’s mobile network operator to the receiver’s MNO. The truth is though much more complex than that. If you dive into the world of messaging business, you will discover the world of SMS Aggregators, MNOs, SMS resellers etc. And what is common for all successful telecom players in the messaging field is a powerful tool - the SMS Platform.

Odine and HORISEN launch SMS & Voice strategic partnership for Global Operators

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Odine and HORISEN launch SMS & Voice strategic partnership for Global Operators 

 

Berlin – Carrier Community Europe 2022: Odine, an award-winning global telecoms partner empowering network transformation through building resilient and software-defined networks of the future, and HORISEN, a multi-award-winning SMS Platform provider specializing in delivering feature-rich, vendor-neutral, cutting-edge messaging technology, finalized a strategic ‘best-of-breed’ alliance for operators globally.

 

Cellusys Partners with HORISEN to Complete SMS Firewall Offering

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HORISEN, an award-winning product house for retail and wholesale messaging technology, and Cellusys, a leading global provider of signalling-based firewall technology, have teamed up to offer the highest level of security and improve the process of active controlling. Cellusys will integrate their signalling control technology with HORISEN’s testing environment to enrich existing message tracing with more active, detailed monitoring to prevent fraudulent traffic.

Manage full customer life cycle with Telegram - most evolving messaging landscape

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At first sight, among countless messaging apps, how this one could follow the giants along the way of instant messaging, on the already saturated market? Let’s mention some - secure encryption, fast messaging speed, cute stickers (easy to create even on your own), the ability to send non-compressed files, so what’s not to love? Last month Telegram reached 500 million users and this growth seems unstoppable.